Healthcare | Pyxl

Industries

Empowering healthcare brands with data-driven marketing

As a leading healthcare marketing agency, Pyxl helps you reach healthcare professionals, patients, and consumers with targeted, data-driven strategies.

Healthcare is complex, but your message shouldn’t be. We ensure your innovations reach the right audience through creative, performance-driven campaigns. With deep expertise in healthcare, tech, and compliance, we navigate the complexities of your industry, delivering impactful solutions at every touchpoint.

Awards

specialized experience

technology
IT
fintech
cybersecurity
healthcare
education
government

End-to-End Healthcare Marketing Solutions

At Pyxl, our unique suite of services creates meaningful brand experiences at every touchpoint—across direct healthcare, payer & provider segments, and retail health and fitness. We reach patients, healthcare professionals, and businesses, ensuring that your brand delivers impactful, personalized experiences at every interaction.

Healthcare Marketing Services

Simply offering the best healthcare solution isn’t enough. As a leading healthcare marketing agency, our services are designed to help you connect with patients, providers, and decision-makers.

Developing patient personas through data analysis
Dynamic content creation to engage healthcare providers and patients
CRM management to streamline patient and provider interactions
Targeted healthcare marketing campaigns for better engagement
Lead nurturing and acquisition to connect with healthcare decision-makers
Optimized A/B testing and data reporting to refine campaign effectiveness

Healthcare Strategy Services

In healthcare, strategic insights are key to navigating regulations, patient expectations, and industry complexities. Our strategy services combine deep industry knowledge with market research to position your brand for long-term growth and patient engagement.

Market & Competitive Research tailored for healthcare providers and tech companies
Strategic Brand Positioning and Messaging that resonates with your audience
Analytics for Strategic Healthcare Planning to enhance patient outreach
MarTech Audit & Strategy to optimize healthcare-specific marketing tools
Sales Funnel Optimization with insights tailored to healthcare audiences
Growth Strategies that foster patient and provider trust

Healthcare Design Services

In healthcare, great design is about creating seamless, intuitive experiences that enhance patient care and provider efficiency. Our design services focus on user-friendly platforms that improve engagement and elevate the healthcare experience.

User Testing & Personas specific to healthcare audiences
Data-Informed UX Design for patient portals and healthcare tools
UI & Interaction Design that simplifies patient-provider engagement
Wireframing & Prototyping for innovative healthcare applications
Design Thinking Workshops to solve healthcare challenges
Graphic Design & Animation to bring your healthcare brand to life

Healthcare Branding Services

In the crowded healthcare market, your brand is your most valuable asset. Our branding services help you define your identity, develop compelling messaging, and connect with both patients and healthcare providers on a deeper level.

Brand Identity Development for healthcare companies
Brand Strategy and Positioning to communicate your value
Brand Architecture or Restructure for healthcare organizations
Comprehensive Brand Research focused on the healthcare industry
Rebranding or Brand Refresh to stay ahead in a competitive space
Brand Messaging and Storytelling to connect with patients and providers

Healthcare Engineering Services

Healthcare organizations need scalable, compliant infrastructure to support innovation and growth. Our engineering services provide robust platforms and integrations that enhance operational efficiency and patient care.

Enterprise platforms designed for healthcare functionalities
Custom API integration for healthcare applications and EMRs
Website Maintenance & Hosting for healthcare providers
eCommerce solutions optimized for healthcare products and services
Platform & data migration with support for healthcare operations
Ongoing tech support with healthcare-specific optimizations

Generative AI Services for Healthcare

AI is transforming the healthcare industry, and we help organizations leverage its full potential. Our generative AI services create intelligent, data-driven healthcare solutions, automate processes, and enhance patient engagement.

Custom AI Assistant development to streamline healthcare interactions
AI strategy consulting to unlock healthcare innovation
Process automation using AI to enhance operational efficiency
Generative AI content creation for patient education and provider engagement
AI-driven analytics for better healthcare insights
AI-powered patient engagement solutions to improve outcomes

Our Approach

Strategic Marketing Cost Optimization
Aligning Marketing with Your Business Strategy

Strategic Marketing Cost Optimization

At Pyxl, we believe that true marketing optimization isn’t just about cutting costs—it’s about understanding which investments drive the greatest value and strategically reallocating resources to maximize ROI. By reverse-engineering your marketing efforts, we help you identify the key drivers of cost and value, ensuring that every dollar spent contributes to long-term growth and differentiation.

Aligning Marketing with Your Business Strategy

At Pyxl, we understand that marketing isn’t just about tactics—it’s about aligning with your long-term business goals. Our approach spans the short, mid, and long-term planning horizons to ensure that every marketing effort contributes to your overall business growth. Whether you’re looking to optimize your current strategy or build a new one, we guide you through every stage of the process.

Comprehensive Solutions from a Leading Healthcare Marketing Agency

iFit Fitness App

Pyxl partnered with iFit to launch their first-ever TV application, enhancing the customer experience and expanding their global reach with a customizable content library for fitness enthusiasts.

Medtronic

Pyxl has partnered with various Medtronic divisions, including Diabetes, Cranial and Spine, and bariatric care, to deliver a range of marketing services. This includes branding, UI/UX design, lead nurturing strategies, and media management. Additionally, Pyxl conducted primary market research for Medtronic’s GYN service line, creating healthcare personas for rare patient groups and diseases.

TeamHealth

Pyxl and TeamHealth have a longstanding partnership that has resulted in numerous successful engagements. Our work spans UX/UI website design, CMS migration, social media management, physician recruitment, and business development. Pyxl’s comprehensive branding and strategy services have helped TeamHealth strengthen its market position and support its growth.

View Case Study

ProviderTrust

Pyxl partnered with ProviderTrust to consolidate their various products into a unified brand portfolio. Our work included brand architecture, messaging, and positioning, resulting in a cohesive brand that reflects ProviderTrust’s strengths and market leadership.

View Case Study

All Work

Healthcare FAQs

What services does Pyxl offer as a healthcare marketing agency?

Pyxl provides a comprehensive suite of services, including brand strategy, digital marketing, content creation, user experience design, compliance guidance, and engineering solutions tailored specifically for the healthcare industry.

How does Pyxl ensure compliance with healthcare regulations?

We prioritize compliance with healthcare regulations such as HIPAA, HITECH, and FDA guidelines. Our multidisciplinary Healthcare Advisory Board guides our strategies, ensuring that all marketing efforts adhere to the necessary standards while effectively engaging your audience.

What types of healthcare organizations does Pyxl work with?

Pyxl collaborates with various healthcare entities, including hospitals, clinics, health tech companies, managed care organizations, and pharmaceutical companies, helping them reach their target audiences and achieve their marketing goals.

How can a healthcare marketing agency improve patient engagement?

A healthcare marketing agency like Pyxl uses data-driven strategies to understand patient needs and preferences, creating personalized content and targeted campaigns that enhance engagement and foster long-term relationships between patients and providers.

What is the importance of branding in the healthcare industry?

Strong branding helps healthcare organizations differentiate themselves in a crowded market. Pyxl’s branding services focus on developing a unique identity, clear messaging, and an emotional connection with both patients and providers, ultimately driving trust and loyalty.

Healthcare Marketing Agency Insights

Healthcare Marketing in the Digital Age

Improve Health Outcomes with Digital Marketing Health Program

Inbound Marketing for Healthcare

Marketing to Physicians and Patients

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Let’s Transform Healthcare Together

As a leading healthcare marketing partner, Pyxl helps organizations elevate their brand, streamline operations, and achieve measurable growth through tailored strategies and innovative solutions. Whether you’re enhancing patient engagement, integrating AI, or optimizing your digital presence, Pyxl delivers the expertise you need to succeed in healthcare.

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