T5 Data Centers

Our Work
Technology
T5 Data Centers
T5 Desktop Skeleton
What & Why
T5 Data Centers provides customized data center solutions across the lifecycle of the core data center for enterprise and hysercale customers. T5 partnered with Pyxl for a comprehensive marketing and rebranding analysis, strategy, and implementation. Pyxl was also tasked to design and develop a new website to showcase all of T5’s expanding data center services.
Result
  • Cutting-edge new website that enompasses their growing services
  • Unified brand image and message
  • Comprehensive marketing strategy
  • 3,724 increase in Facebook followers
  • 760 growth in LinkedIn followers
Services
  • UX and UI Website Design
  • WordPress Website Development
  • SEO Optimization
  • Content Strategy & Creation
  • Marketing Personas
  • Brand Messaging
  • Lead Acquisition & Nurturing
  • Paid Media Strategy & Campaigns
  • HubSpot CRM Implementation & Management
  • Designed Logo and Brand Assets
  • Print Design
  • Video
Discovery
Pyxl collaborated with key stakeholders at T5 through a series of workshops and discovery sessions to determine the new direction and positioning of their business. New marketing personas were created to guide the redesign and site building process.
South Financial Bank User Persona
Design
Pyxl’s team remained well-aligned with the T5 team throughout the entire redesign process. All elements including: logo, imagery, colors, video etc. were determined to create an updated and cohesive brand image for T5. Marketing, business, and event assets were designed to create a unified brand.
T5 mobile responsive website displayed in 7 iPones
Build
Pyxl worked with T5 to develop an SEO optimized website in WordPress that showcased T5’s evolving brand and extensive services and sites. The hero video on the new website was edited by the Pyxl team to feature all of T5’s services and solutions.
T5 website displayed in laptop on iPhone
Marketing
After the new design for T5 was established, Pyxl crafted new content and brand messaging, and implemented a marketing strategy to increase user awareness of all T5’s services. Pyxl continuously partners with T5 to improve their customer engagement by building strategic email, paid media and lead nurturing campaigns and workflows.

Pyxl has been collaborative and impactful through every step in the journey. From reimagining our creative brand, launching our new website and driving traffic and engagement – they have been our full-spectrum partner.

Craig McKesson
Chief Customer Officer, T5 Data Centers
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