Celero Commerce

Our Work
HubSpot Case Study
Celero Commerce
Challenge
After many mergers and acquisitions, Celero Commerce needed to consolidate all business units with a consolidated and scalable MarTech infrastructure.
Enterprise Solution
With our long-standing relationship, Pyxl provided strategic direction and Revenue Optimization Services to build and deploy Celero’s new MarTech architecture, using HubSpot as the core hub to their marketing, sales, service and operations business units.
HubSpot Enterprise Services
  • Onboarding & Training
  • MarTech Assessment & Technical Consultation
  • Implementation (Marketing, Sales, Service, CMS, Ops)
  • Data Audits, Cleaning & Mapping
  • 3rd Party Integrations (Native + Custom)
  • CMS Website Design & Development
  • Salesforce to HubSpot Migration + Architecture
  • Ongoing Database Management
  • Ongoing Change Management
  • Ongoing Training
Technical Strategy
Pyxl and Celero underwent in-depth technical discovery to perform a marketing, sales, operations, service system audit. Through a collaborative effort, we established a scalable tech stack for long-term growth.
RazorSync Project MOST form process
MarTech Mapping
Pyxl worked with Celero to map all system integrations with HubSpot as well as the necessary data fields from external systems to HubSpot. Through this effort, we were able to detangle years of unnecessary data to come away with an optimized RevOps architecture.
Enterprise HubSpot Implementation
Pyxl transitioned Celero off of Salesforce and completely onto HubSpot as the primary core for RevOps – Marketing Hub, Sales Hub, Service Hub and multiple CMS websites. The implementation included data segmentation, user/domain set up, sales dashboards, marketing templates, automated workflows and sequences, lead scoring, sales training, and much more.
Enterprise Sales Hub Implementation
Ongoing Management + Training
Through the successful migration and implementation of Enterprise HubSpot, Pyxl continues to own and manage the HubSpot architecture and systems for all business units. We engage and collaborate with internal stakeholders daily, with the confidence that their HubSpot Enterprise tech stack is in capable hands to support their growing enterprise.
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From the leadership team to the day-to-day account team, Pyxl has surpassed all expectations. The strategic insight provided and the execution of the plan is superior to any agency I have worked with previously. On top of that, they are just nice people to work with every day. I can’t say enough about how flexible and accommodating they were during the initial stages of the pandemic when we had to make many adjustments on the fly. I would highly recommend it as a digital marketing agency.

Scott F.
Chief Marketing Officer, Celero Commerce
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