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Government

Government, where accessibility is a requirement, not a preference.

Public work is judged in public. Accessibility, accountability and procurement each arrive with their own calendar, and the tools have to be operable by administrators who did not choose them and will not be trained twice.

ADDY
Award-winning work for the U.S. Air Force Academy
5
Verticals unified at Catalis
3
Named government and public-sector clients
01Who has to say yes

Four seats,four different reasons to say no.

Industry experience is only worth paying for if it tells you who can stop a purchase and why. These are the seats we meet in this sector, what each one tests, and what loses them.

Institutional leadershipWhat they testWhether the work represents the institution rather than a marketing department's view of it.What loses themA brand exercise that treats a public institution like a consumer launch.
Accessibility and accountabilityWhat they testConformance as a delivered requirement, evidenced rather than asserted.What loses themAn accessibility statement with no testing behind it.
The procurement officeWhat they testWhether the engagement fits a public process, on a public timeline.What loses themA scope written for a commercial decision cycle.
Program administratorsWhat they testWhether they can operate the thing after launch without a developer.What loses themA CMS that requires a ticket to change a page.
02What we already know

Four things we do notneed explained to us.

01

Institutional brand at national scale

The Air Force Academy engagement covered brand and digital modernization for an institution the whole country has an opinion about.

02

Multi-vertical portfolios

Catalis was unified across five verticals without collapsing what each one sells or who it serves.

03

Accessibility as a build requirement

Designed and tested for it rather than remediated after a complaint, which is also the cheaper order of operations.

04

Tools administrators actually operate

Non-technical staff run these systems daily. If the editing experience fails, the site decays no matter how it launched.

03What we built here

Named engagements,or we do not claim the sector.

Clients in government

U.S. Air Force Academy · Akima · Catalis

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Common questions

What buyers in this sector askbefore the first call.

Do you work with government agencies and public institutions?

Yes: the U.S. Air Force Academy, Akima and Catalis. The Academy engagement covered award-winning brand and digital modernization; Catalis was unified across five verticals with tools non-technical administrators operate themselves.

Is accessibility conformance part of the build?

Yes, designed and tested for rather than remediated afterwards. In public work it is a requirement rather than a preference, and building for it from the start is also the cheaper order of operations.

Can you work within public procurement?

Yes. Scope, terms and sequencing are written for a public process and a public timeline rather than a commercial decision cycle, and our MSA, IP assignment terms, insurance certificate and AI usage policy are published rather than requested.

Keep going

Your sector is a start.Here are the ones next to it.

Free, and no call requiredSee where you stand in the public sectorTwenty real buyer queries for your category, run through the five answer engines by a strategist and read against three to five competitors you name. Free, and yours whether or not anything follows.Request a Baseline

One piece a month.Nothing else.

Written out of engagements rather than off a content calendar, by whichever principal ran the work. No sequence afterwards.

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Send us the accessibility requirementand the procurement calendar.

Those two documents decide most of what a public engagement can look like. We will tell you what fits inside them, and what would have to change to make the rest possible.

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