Pyxl Team to Speak on Social Media at TCPRA Spring 2010 Conference

May 19, 2010 | < 1  min
author Bonnie Winter
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Knoxville, Tenn. – May 19, 2010 – Knoxville-based digital marketing firm, Pyxl, announced today that Josh Phillips, president, and Brenna DeLeo, social media specialist, will present at the Tennessee College Public Relations Association’s (TCPRA) Spring 2010 Conference at Maryville College on Thursday, May 20 from 1:30-2:45pm.

As a company specializing in the use of online marketing mediums and social networks, Pyxl’s Phillips and DeLeo will lead the discussion on how schools can use social media to boost audience and visibility.

“When utilizing social media on behalf of a college, it’s important to first understand who your audience is and map out your goals,” said DeLeo. “Too many organizations jump into social media just because they think they should, when in reality they should first formulate a social media strategy.”

Known for its focused, results driven approach to social media, Pyxl handles social media strategy and outreach for established brands and venture-backed startups alike. For more information, visit www.pyxl.com.

The TCPRA Spring 2010 Conference is a 3-day event from Wed., May 19 to Fri., May 21. Attendants will take part in a variety of discussions related to public relations, the web and creative services. Featured topics include managing news about the campus president, partnering with churches and organizations, social media strategies, public relations’ role in student retention, copyright and legal issues, creative design trends, moving print media to the web, using web content management systems and more.

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