Since the onset of COVID-19, there has been an increased reliance on eCommerce. It is predicted that online sales are going to reach $6.51 trillion ... Read more
Pramita PramodIt’s the time of year again! Time to put 2022 behind us and make waves for 2023. New year’s resolutions are a perfect way to ... Read more
Bonnie HornerThe digital natives of Generation Z are transforming marketing and advertising. In fact, Gen Z (users born after 1997) account for 40% of digital consumers. ... Read more
Pramita PramodLet’s face it: in 2020, the world revolves around Gen Z. They are the ones setting the new standards for businesses, consumers, and marketers, and ... Read more
Kati Fredericksen2022 brought a year of change and innovation. There has been a huge change in marketing strategies for a number of businesses since the pandemic. ... Read more
Kati FredericksenEntertaining your Audience with Video Today, 85% of users watch videos each month, making video one of the most popular forms of content. Videos catch ... Read more
Kati FredericksenPrompted by quarantine and COVID-19, people have grown increasingly reliant on technology and websites. From working remote, virtual hangouts with friends and family, checking the ... Read more
Pyxl CommunicationsWith more than 70% of B2B marketers zoning in on account-based marketing (ABM) strategies, it’s imperative that your team have a good grasp of what ... Read more
Kati FredericksenThe COVID-19 pandemic forever changed the way customers consume. Buyers are now putting their dollars where their trust is. Marketers have turned to digital marketing ... Read more
Pyxl CommunicationsIn higher education, creating buyer personas is paramount to being able to attract your ideal students and retain current students at your college or university. ... Read more
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