The Blog
Pyxl Insights
The latest insights on digital strategies, marketing best practices, industry trends, and more.
Annual Business Planning: A Step-by-Step Guide
Nov 14, 2024 | 3  min

As the year winds down, it’s a pivotal time for businesses to reflect, analyze, and plan for the year ahead. End-of-year annual business planning is ...   Read more

author Julia Smeltzer
STRATEGY
Latest Trends and Insights
How Defining Your Total Addressable Market Drives Business Growth
Nov 12, 2024 | 4  min

Imagine you could pinpoint exactly where your next big customer is coming from—and focus your marketing dollars where they’ll bring in the highest returns. Sounds ...   Read more

author Taylor Farace
10 Actionable eCommerce Growth Strategies
Oct 31, 2024 | 4  min

20.8% of all retail purchases were projected to occur online in 2023, with that number expected to grow in 2024. As traditional retail frameworks evolve, ...   Read more

author Taylor Farace
Product Marketing: The (Sometimes Overlooked) Magnet That Attracts, Engages, and Retains Loyal Customers
Oct 16, 2024 | 5  min

Upwards of 80% of Americans are loyal to at least one brand and worldwide, 74% of consumers claim brand loyalty, meaning most people can probably ...   Read more

author Taylor Farace
Unified Strategies for MSP Growth: Aligning Marketing and Sales Enablement for Lasting Success
Oct 01, 2024 | 6  min

IT executives at MSPs are facing unprecedented challenges—managing digital transformation initiatives, ensuring robust cybersecurity measures, and keeping up with the rapid evolution of technologies, all ...   Read more

author Kati Terzinski
7 Secrets to Successful Video Marketing in Higher Education
Apr 06, 2024 | 3  min

The first step in the content marketing delivery process is to choose the right medium for distributing the content. What will your audience respond to? ...   Read more

author Kati Terzinski
The Power of Custom Generative AI Solutions in eCommerce
Feb 21, 2024 | 2  min

The integration of generative AI into eCommerce represents a transformative shift in how online retail operates. These AI systems, capable of creating content, recommendations, and ...   Read more

author Kati Terzinski
Introduction to Integrating HubSpot and Generative AI Solutions
Feb 20, 2024 | 5  min

In the rapidly evolving technology landscape, the strategic integration of generative AI solutions with HubSpot’s comprehensive data platform stands out as a pivotal advancement for ...   Read more

author Kati Terzinski
Top 4 Real-world Growth Strategy Examples
Nov 30, 2023 | 5  min

Successfully executing new growth strategies can lead to a 77% increase in profitability. However, growth doesn’t just happen; it requires a deliberate approach. A well-thought-out ...   Read more

author Taylor Farace
Leveraging Customer Experience Strategy to Maximize ROI
Nov 28, 2023 | 4  min

In today’s business environment, the impact of customer experience on profitability is more pronounced than ever. Dimension Data’s research reveals that 84% of companies focusing ...   Read more

author Taylor Farace
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