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The Blog
Pyxl Insights
The latest insights on digital strategies, marketing best practices, industry trends, and more.
5 Reasons to Redesign Your Healthcare Website in 2024
Jan 27, 2024 | 4  min

No matter what industry you are in, it’s essential to have an updated website – it’s the face of your company! Plus, your website is ...   Read more

author Bonnie Winter
HEALTHCARE
Latest Trends and Insights
Patient-Centric Healthcare Marketing: Building Trust and Loyalty
Jan 02, 2024 | 5  min

Patient-centric healthcare marketing has become a crucial strategy for organizations looking to engage and retain patients in a competitive landscape. With rising consumerism in healthcare, ...   Read more

author Pramita Pramod
Local Search Tips for Healthcare Organizations
May 24, 2022 | 2  min

As more and more people turn to online sources in their search for medical treatment, it’s becoming critical that your hospital or medical practice can ...   Read more

author Taylor Farace
5 Tips for Running a Healthcare PPC Campaign
May 11, 2022 | 3  min

Paid search is one of the most effective ways to get your product in front of high-quality leads that are actively searching for a product ...   Read more

author Julia Smeltzer
Content Planning in Healthcare
Apr 27, 2022 | 2  min

You’ve heard it time and time again – “content is king.” While content is extremely important, it’s crucial that you consider who you’re creating your ...   Read more

author Bonnie Winter
7 Tips for Inbound Marketing in Healthcare
Apr 11, 2022 | 4  min

The digital world can be overwhelming. Billions of people are online everyday, but how do you find and reach your specific target audience? This can ...   Read more

author Bonnie Winter
7 Blogging Tips for Healthcare Organizations
Apr 06, 2022 | 4  min

A blog is a valuable piece of website real estate, especially if you’re using it to its full potential. For healthcare organizations, blogging has many ...   Read more

author Taylor Farace
5 Reasons Video is Beneficial in Healthcare Marketing
Nov 01, 2021 | 2  min

In 2020, 86% of businesses used video as a marketing tool, which is up almost a quarter from 2017. Healthcare organizations should be no different, ...   Read more

author Bonnie Winter
Does Social Media Matter in Healthcare?
Oct 28, 2021 | 2  min

Today, a majority of patients use a combination of online and offline resources to research doctors, hospitals and other healthcare organizations and providers. They aren’t ...   Read more

author Bonnie Winter
Improve Health Outcomes with Digital Marketing
Oct 01, 2021 | 2  min

Today, 93% of US adults use the Internet, while 73% of Internet users say they have looked online for health information. More and more people are ...   Read more

author Bonnie Winter
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