What’s Next in Digital Marketing? 2022 Survey Report

With marketing trends and best practices constantly changing, Pyxl surveyed 99 marketing and business professionals to understand the state of digital marketing for businesses in 2022. To help prepare for the new year, this survey report is intended to provide businesses with valuable insights into the emerging digital trends and 2022 marketing predictions.

Here are the key takeaways for marketing in 2022:

1. COVID-19 continues to affect businesses’ digital marketing strategies.
   
2. Outsourcing is an increasingly attractive option for businesses experiencing resourcing challenges.
   
3. Paid media is the top marketing solution for businesses looking to stand out from competitors and gain new customers.
   
4. Social media and videos are projected to be the top content strategies for reaching a business’s target audiences.

Download the full report to take a closer look at the data gathered and to understand the next big digital trends, how businesses will use them in their 2022 marketing plans, as well as what factors will shape the marketing sphere in 2022.