Inbound marketing is all about showing the right content to the right people at the right time. Emphasis on the right content. Did you know ... Read more
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The first step in the content marketing delivery process is to choose the right medium for distributing the content. What will your audience respond to? ... Read more
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Today’s prospective college and university students are digitally plugged-in, and many are glued to their smartphones. This presents a great opportunity for higher education admissions ... Read more
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If you want to reach your audience and turn more people into customers, or in the case of higher education, potential students into admitted students, ... Read more
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In United States 40% of students leave their undergraduate colleges before they earn their degree. Why? They might be homesick, the school is too expensive ... Read more
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Your website is oftentimes your institution’s first impression with a prospective student or parent. It is imperative that your website makes a great first impression ... Read more
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Undertaking a website redesign can be a huge challenge, but when following a sure-proof process it can make things a lot easier. Pyxl is all ... Read more
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Higher education often presents some unique marketing challenges. Aside from a heavy focus on social media content, plenty of attention needs to be directed toward ... Read more
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As a for-profit college, you likely have a website. You also likely have a Facebook page and also send marketing emails to prospective and current ... Read more
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Confession time: When I first landed my job as a college social media and web content coordinator (actual title), I had zero idea how to ... Read more
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